Nicole Radzievich / The Morning Call – Reeling from recall of see-through pants, Lululemon to open showroom in the city.

Active women understand the value of a good sports bra, one that can endure a decade of exercise, sweat and machine washings.

Melissa Maioriello Waldron, a 29-year-old volleyball coach from Bethlehem, still has two durable bras she bought in college — one pink and the other turquoise — purchased on clearance at $30 a pop from Lululemon Athletica Inc. in New York City.