Jeff Green Partners
Jeff Green Partners provides a full spectrum of analytical and interpretive services for retailers, property owners, developers and municipalities. The Phoenix-based firm is a nationally recognized leader in real estate feasibility, with significant experience in everything from shopping center development and repositioning to retailer expansion and location assessment.
Beyond feasibility studies and demographic profiles, the firm provides the kind of in-depth analysis that generates critical context, penetrating insight and valuable strategic direction to many of the country’s leading developments. Jeff Green Partners provides both the big picture and the small details, the large-scale feasibility context and the granular market analysis—all within the framework of a boutique, customized research process that delivers clear and concise reports packed with the kind of actionable intelligence and analysis that supports meaningful bottom-line decisions for clients.
With over 30 years of experience in the real estate industry, Jeff Green has had extensive consulting experience on a wide range of research projects ranging from feasibility studies for development projects across the U.S. and internationally to sales projections for specific retailers. Mr. Green is a frequent speaker at national and international conferences sponsored by industry organizations such as the International Council of Shopping Centers (ICSC), the Food Marketing Institute and Urban Land Institute (ULI). He is also a regular contributor and source to industry focused media and national media outlets, sharing his market insight on the retail, mixed-use and real estate industry’s most important topics and trends.
Mr. Green is a graduate of Michigan State University and is a member of the International Council of Shopping Centers, the Food Marketing Institute, American Marketing Association, ULI, International Downtown Association and the Value Retail Association.
Jerry L. Hoffman
Hoffman Strategy Group
Jerry Hoffman is the owner of Hoffman Strategy Group (HSG), an urban retail and lifestyle consulting firm that has three client groups: developers/owners, entrepreneurs/start-ups, and municipalities/economic development organizations.
Hoffman Strategy Group provides project feasibility insights to commercial real estate developers and property owners regarding retailers, restaurants, grocers, hotels, and mix of other tenants that are supportable in a given market. Condominium, apartment, and senior housing developers use our analysis to convert cornfields to master planned communities and urban areas into mixed use lifestyle centers.
Entrepreneurs on the cutting-edge of next-generation concept retail stores, restaurants, and hotels include Hoffman Strategy Group as a member of their team to provide insights on customer lifestyle profiling, site selection and trade area determination, price differentiation strategies, and new store expansion planning.
Municipalities and economic development organizations use Hoffman Strategy Group’s feasibility studies to form city-wide, downtown, and neighborhood retail and mixed use master plans and implementation strategies. Our estimates of the impact on retail sales tax revenues associated with new retail and mixed use development are useful to this client group. HSG’s strategy services are used in city-wide marketing materials that support retailer and developer recruitment efforts.
Mr. Hoffman’s professional experiences are guided by a long-held belief that the constant shaping of the marketplace is driven by the synergy of people and ideas. He has extensive cross-industry experiences throughout the US and in Australia in creating and leading innovative regional economic and business start-up efforts such as setting up micro-finance and revolving loan funds for entrepreneurs. His efforts have supported home-based specialty retail, food, and catering businesses move to Main Street and downtown centers. These efforts have received financial support from the Ford Foundation, the Walter Annenberg Foundation, the Hitachi Corporate Foundation, the WK Kellogg Foundation, and the Australian Department of Family and Community Services (Canberra).
Mr. Hoffman has an MA in Regional and Urban Economics and a BS in Finance from the University of Nebraska; and a Certificate in Business Strategy from Cornell University. He is a member of the International Council of Shopping Centers.
Jeff Hershey Consulting
Jeff Hershey Consulting provides solutions and insight to clients nationally in all phases of retail expansion, commercial land use and urban and shopping center redevelopment.
Mr. Hershey is a valued partner in researching, compiling and analyzing the complex demographic data and economic issues faced by regional and national retailers, shopping center and commercial developers and municipalities.
Jeff Hershey Consulting works with a number of professionals with many experience in the real estate industry, including market analysts specializing in shopping center development and redevelopment, consumer profiling, statistical and computer modeling, public sector commercial feasibility analysis, supermarket feasibility and residential development, among other specialties.
The Zall Company
Stuart F. Zall founded The Zall Company, LLC, in 2000. He has more than 25 years of retail-leasing expertise to bring to his role as company president. As part of a joint project, he also serves as vice president of leasing at Pacific Realty Services, expanding both companies’ presence domestically and in China. Mr. Zall is a founding member of Retail Intelligence Advisors, a real estate advisory firm that provides hands-on retail and shopping center analysis and due diligence.
Under his guidance, The Zall Company has established itself as a premier retail brokerage firm serving landlords, developers and retailers from its home office in Denver and field offices in Boca Raton and Dallas. Client projects include: upscale shopping centers and high-street retail, outlet malls, entertainment projects and casino resorts. Through his efforts, major retailers: Uniqlo, Forever 21, H&M and Under Armour opened their first stores in the Colorado Market. Mr. Zall was also engaged in leasing efforts with a “Western format” outlet mall in Xi’an, China. Mr Zall is actively involved in the development of Adelaar Village in Monticello, New York- a 200,000 square foot entertainment village adjacent to the new Montreign Hotel and Casino, the first fully licensed casino in the state of New York. The Zall Company has been responsible for tenant recruitment and procurement including a 60,000 square foot Movie theater, dining and bowling center, a public market curated by Arc Restaurant group, and over 80,000 square feet of restaurant and retail uses (www.Adelaarny.com)
Prior to founding The Zall Company, he served as vice president and director of Lord Associates. When Lord was acquired by The Taubman Company, a publicly traded multibillion-dollar real estate trust (TCO), Mr. Zall continued as director of value retail leasing.
Retail Real Estate Consultant
Norma Rusbar brings over 30 years of real estate and retail experience to Jeff Green Partners. Her assignments range from the redevelopment of the largest shopping center in the Philippines to the successful planning for the first branded retail street at a US airport located in the Portland (OR) International Airport.
Prior to Jeff Green Partners, Norma was Vice President, Web Services, for Market Insite Group and was responsible for the development of the company’s web-based site selection and site screening tools.
Norma was Vice President, Retail Property Research, for the RREEF Funds where she developed an in-house retail property research capability. She was also a retail consultant with Halcyon Real Estate Advisors/Ernst & Young and worked on planning the retail component of large scale mixed use projects in the US and in Southeast Asia.
Ms. Rusbar has an M.B.A., with Honors, from Boston University and a B.S. in Retail Management from Louisiana State University. She is a member of the International Council of Shopping Centers.