Target unleashed a new “colorful” ad campaign recently, but I feel that it missed the mark. I discuss why I feel this way and what it could mean for Target in the latest edition of Retail Rap, my twice monthly column for Chain Store Age. I have to admit, this ad missed the mark a […]
Archives for April 2012
Retailers Not Shopping for New Hires
Retailers Not Shopping for New Hires Quentin Fottrell / SmartMoney Store sales are up. The job market is improving. Oddly, analysts say, retailers aren’t hiring. Store sales appear encouraging partly due to a warm winter and Easter falling two weeks earlier than last year, the Wall Street Journal reports. The Gap and Target showed improvements, […]
REACTION: Best Buy’s Ordeal is a Harbinger of Store Footprints to Come
REACTION: Best Buy’s Ordeal is a Harbinger of Store Footprints to Come Liz Burlingame / REBusinessOnline RICHFIELD, MINN. — Best Buy announced Thursday that it plans to close 50 of its big-box stores in the U.S. by 2013 to shore up its balance sheet. The electronics retailer has suffered from eroding sales as a growing […]
Best Buy May Seek Apple’s Magic
Best Buy May Seek Apple’s Magic Quentin Fottrell / SmartMoney Best Buy plans to close some stores – and shrink others – as consumers in search of the cheapest electronics increasingly go online. The answer for the big-box retailer, analysts say, may be to emulate Apple and improve the physical shopping experience. Best Buy said […]